STANDOUT IN THE CHILLER
PACKING A PUNCH WITH TASTES OF THE WORLD
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Client
- Morrisons
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Teams
- Packaging
- Creative Roll Out
- Design
- Research
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Office
- Manchester
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Sector
- Food & Drink
- Retail
Morrisons approached us to help them launch their new ‘Tastes of the World’ range, featuring delicious, globally-inspired ready meals that would catch the eye of adventurous foodies.
PERSONALITY ON PACK
We aimed to capture the essence of each cuisine in a graphical way, with bold colour combinations and punchy fonts conveying the vibrant flavours of each meal and overhead photography depicting them served up and ready to eat.
AN AWARD WINNING RESULT
AN AWARD WINNING RESULT
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