A BOLD NARRATIVE
WITH WIDE APPEAL
-
Client
- Morrisons
-
Teams
- Photography
- Illustration
- Creative Roll Out
- Design
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Office
- Manchester
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Sector
- Retail
- Beer, Wine & Spirits
This is a redesign that’s bold, conversational and honest. It’s a celebration that this range really is the best in store.
the Best range has the relaxed confidence we know Morrisons customers find tantalising and compelling.
A bold narrative is complemented by
stunning photography and food styling
from our in-house studios.
Following this large-scale, cross-category refresh and creative roll out, Morrisons the Best now communicates Morrisons’ passion for quality ingredients and delicious flavours, expertly crafted yet accessible.
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