Aldi AUS Created

ELEVATING
AN IDENTITY

    Client
  • ALDI Australia
    Teams
  • Packaging
  • Photography
  • Artwork & repro
  • Creative Roll Out
  • Design
  • Brand Strategy
  • Naming
    Office
  • Sydney & Manchester
    Sector
  • Food & Drink
  • Retail

When ALDI Australia wanted to elevate a selection of ‘best-in-class’ products for a new, gift-worthy range, we were tasked with creating an exclusive identity for the brand.

Aldi AUS Created
Aldi AUS Created
Aldi AUS Created

Every facet of the collection’s identity was explored, from paper stock and patterns to typography and product schematics. Black and white geometric patterns with gold accents and sharp angles reflected elements of a high-end food emporium.

Aldi AUS Created
Aldi AUS Created
Aldi AUS Created
Aldi AUS Created

GET IN TOUCH

No matter what you’re looking for, whether it’s strategic brand creation, stunning photography, or design that tells a compelling story, we have everything you need.

Tell us about your project and let’s work together to bring it to life.

General Enquiries

T: 0161 220 1980

E: hello@equator-design.com