We are Equator

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WE TRANSFORM THE ‘WHAT’ INTO ‘WHAT COULD BE’. HARNESSING GLOBAL THINKING WITH A LOCAL PERSPECTIVE TO CREATE IMPACTFUL BRANDS.

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Tidings of Comfort and Joy: Our Predictions For This Year’s Festive Trends

Tidings of Comfort and Joy: Our Predictions For This Year’s Festive Trends

13 November 2023 13/11/23

Tidings of Comfort and Joy: Our Predictions For This Year’s Festive Trends

At Equator, we use every tool at our disposal to identify, analyse and predict seasonal trends. I...
At Equator, we use every tool at our disposal to identify, analyse and predict seasonal trends. It helps us track and plot how they evolve year on year, giving our clients an edge when it comes to creating seasonal designs that sparkle on shelf. Last year, before summer had even drawn to a close,...
At Equator, we use every tool at our disposal to identify, analyse and predict seasonal trends. I...
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What pet food trends should producers focus their development efforts on in 2023/24?

What pet food trends should producers focus their development efforts on in 2023/24?

04 September 2023 04/09/23

What pet food trends should producers focus their development efforts on in 2023/24?

As a design agency that frequently handles innovative pet food packaging projects, our team turne...
As a design agency that frequently handles innovative pet food packaging projects, our team turned its attention to the pet food trends producers need to know, to stay ahead of the pack. In this blog post, you’ll find all of our insights consolidated into an easily digestible format (uh oh, we’re...
As a design agency that frequently handles innovative pet food packaging projects, our team turne...
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Equator Manchester designer volunteers to create a smashing new logo for Leeds Powerchair FC

Equator Manchester designer volunteers to create a smashing new logo for Leeds Powerchair FC

02 August 2023 02/08/23

Equator Manchester designer volunteers to create a smashing new logo for Leeds Powerchair FC

Leeds Powerchair FC, one of the leading powerchair football clubs in West Yorkshire in the UK, ha...
Leeds Powerchair FC, one of the leading powerchair football clubs in West Yorkshire in the UK, has unveiled a charismatic new club logo designed on a volunteer basis by our own Nick Wilson. The brief was sent to the team and several designers put forward compelling concepts (thank you, all) but N...
Leeds Powerchair FC, one of the leading powerchair football clubs in West Yorkshire in the UK, ha...
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What is Sunrise 2027 and how can brands prepare for it?

What is Sunrise 2027 and how can brands prepare for it?

14 July 2023 14/07/23

What is Sunrise 2027 and how can brands prepare for it?

Throughout history, finding new and better ways of doing things has been a driving force for inno...
Throughout history, finding new and better ways of doing things has been a driving force for innovation. Not much is immune to optimisation, which is why it’s so strange to see things remain unchanged for decades. Funnily enough, one of those things is the barcode – specifically, the Universal Pr...
Throughout history, finding new and better ways of doing things has been a driving force for inno...
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