We are Equator

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WE TRANSFORM THE ‘WHAT’ INTO ‘WHAT COULD BE’. HARNESSING GLOBAL THINKING WITH A LOCAL PERSPECTIVE TO CREATE IMPACTFUL BRANDS.

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What to expect in 2023 – a further look at packaging & branding trends…

What to expect in 2023 – a further look at packaging & branding trends…

31 January 2023 31/01/23

What to expect in 2023 – a further look at packaging & branding trends…

Welcome back to the Equator crystal ball, where we look into the future and make our predictions ...
Welcome back to the Equator crystal ball, where we look into the future and make our predictions for the year ahead. In part one, we explored three ‘macro’ trends set to dominate the packaging landscape in 2023: sustainability, accessibility, and digital interactivity. In part two, we’ll be divin...
Welcome back to the Equator crystal ball, where we look into the future and make our predictions ...
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What’s hot for 2023?

What’s hot for 2023?

26 January 2023 26/01/23

What’s hot for 2023?

What’s so important about packaging trends right now? Well, paying attention to the latest packag...
What’s so important about packaging trends right now? Well, paying attention to the latest packaging trends is particularly crucial in this moment because when dramatic shifts in consumer behaviour have historically occurred, these cultural tsunamis have triggered an influx of new packaging produ...
What’s so important about packaging trends right now? Well, paying attention to the latest packag...
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The 3 factors set to propel Equator in-house photography to new heights

The 3 factors set to propel Equator in-house photography to new heights

06 December 2022 06/12/22

The 3 factors set to propel Equator in-house photography to new heights

There’s a palpable undercurrent of anticipation bubbling away within the photography studio at Eq...
There’s a palpable undercurrent of anticipation bubbling away within the photography studio at Equator Manchester. It’s not just because there’s a steady stream of dynamic projects for the team to get stuck into – although this does continuously feed and energise the team. What’s really driving t...
There’s a palpable undercurrent of anticipation bubbling away within the photography studio at Eq...
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When disruption hits – how do you hold on to your customers?

When disruption hits – how do you hold on to your customers?

18 November 2022 18/11/22

When disruption hits – how do you hold on to your customers?

Supply chain resilience will be a major focus both on the part of retailers and of government sin...
Supply chain resilience will be a major focus both on the part of retailers and of government since 2020. The just in time model is under scrutiny, with the pandemic serving as a turning point likely to open up a new era of adaptability, as players in manufacturing and logistics talk through solu...
Supply chain resilience will be a major focus both on the part of retailers and of government sin...
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