26 March 2021 Pause to get ready – why research is crucial now as lifestyles shift and businesses ready to hit the accelerator Confidence is returning to CPG. That is to say, as vaccine distribution... Read more
18 February 2021 Pack fronts in 2021: these are the trends to watch… It always happens this time of year that trend predictions seem to come fast... Read more
12 February 2021 The high-tech pack front: how digitally driven processes improve colour consistency and customer experiences Gary Moore, Group Colour Manager looks at the importance of colour... Read more
12 February 2021 Private brands & customer journey: Claiming a stake in the Ecommerce boom Phil Jones, VP Client Engagement & Operations chats to us about the... Read more
29 January 2021 What makes your digital shelf worth shopping? Michael Duffy, Global Creative Director shares his views... Read more
15 January 2021 You Say You Want a Revolution: Plastics in a Post-Covid World COVID-19 triggered a global surge in plastics consumption… can we work... Read more
03 December 2020 “Omnichannel” - everyone is saying it, but what is it? Todd Schneider, Account Director, shares his views on omnichannel retailing... Read more
19 November 2020 The Big Night In: How the “homebody economy” is transforming the retail landscape Just one year ago we were discussing the dominance of the “to-go” food option... Read more
13 November 2020 Does your Private Brand have a commitment problem? Todd Schneider, Account Director, shares his views on getting customers to... Read more
23 October 2020 Signs of the Times: Is an Ever-Shifting Logo a Metaphor for the lives we lead today? At Equator we talk a good deal about “locking in” a logo, and we often... Read more
